Director, Content Marketing
With more than 14 years of experience in the digital and search marketing space, Jeff’s knowledge spans across a diverse array of industries, including the federal government, health care, travel, defense, communications, technology, retail, finance and the not-for-profit sector. Several of his distinguished past clientele include American Airlines, Northrop Grumman, Zales, Experian, Sprint, Hitachi and Sun Products Corporation.
Jeff is a sought-after expert and is frequently featured in top business and digital trades, and even served as a subject matter expert in the Lane’s Collectibles versus Google case about fraud around paid search advertising.
Jeff is currently the Director of Content Marketing for Touchstorm, managing content marketing, video optimization and distribution strategies for several name brands. In addition, Jeff leads Howdini, where he’s played a key role in the optimization of Howdini’s video content through its distribution channels, which has had a significant impact on reach.
Jeff serves on the board of directors of his local search engine marketing association.