by Touchstorm | Nov 28, 2014 | Analytics, Content Strategy, Series, Video Marketing, YouTube
Part 8 of 8: Breaking Down the VideoAmigo Channel Report
We’ve reached the last installation in the Breaking Down the TVi Channel Report series! All of the metrics we have studied so far combine to produce a Touchstorm Video Index Score.
by Touchstorm | Nov 21, 2014 | Analytics, Content Strategy, Series, Video Marketing, YouTube
Part 7 of 8: Breaking Down the VideoAmigo Channel Report
We’re breaking down the “metrics that matter” in your customized Channel Report, which you can run at VideoAmigo.com.
by Touchstorm | Nov 20, 2014 | Content Marketing, Influencer Marketing, Marketing Strategies, Video Marketing, YouTube
Was it smart for Conde Nast to choose someone like Kandee Johnson over a better-known YouTube star? Just hours after Touchstorm released a Special Report on the Consumer Magazine category on YouTube, comes this article from Advertising Age.
by Touchstorm | Nov 7, 2014 | Analytics, Content Strategy, Series, Video Marketing, YouTube
Part 6 of 8: Breaking Down the VideoAmigo Channel Report
We’re breaking down the metrics that matter. Next topic: Likeabilty, the measure of successful a channel is at making a connection with their viewers.
by Touchstorm | Oct 31, 2014 | Analytics, Content Strategy, Series, Video Marketing, YouTube
Part 5 of 8: Breaking Down the VideoAmigo Channel Report
We’ve been breaking down the metrics to your YouTube Channel. Today’s topic: Subscriber Conversion, the rate of turning a viewer into a subscriber.
by Touchstorm | Oct 24, 2014 | Analytics, Content Strategy, Series, Video Marketing, YouTube
Part 4 of 8: Breaking Down the VideoAmigo Channel Report
We’re breaking down the metrics that matter in YouTube channel analytics. So far we’ve covered Views and View Density. Now let’s take a look at Subscribers and what they mean to the health of a channel.