YouTube for Business: 12 Ways YouTube Creators Think (and you should, too)

YouTube for Business: 12 Ways YouTube Creators Think (and you should, too)

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It seems like the pace of change in marketing is faster than ever. And even faster than the change are the new solutions, technologies, media, ideas and information flying at businesses and brands. Especially regarding what they should be doing to grow.

There are four mantras swirling around in the marketing world now regarding the way brands engage with their consumers, and we think they are particularly confusing. Here’s what you need to know.

YouTube for Business: The best social media channel you are not using

YouTube for Business: The best social media channel you are not using

Post 1 of 6 in a series…

All of the social media attention is going to Facebook, Twitter and the visual channels like Pinterest and Instagram. All of the digital media attention is going to native advertising and the likes of Buzzfeed and Vice.

There’s just one big problem with ignoring YouTube — it is the #2 search engine behind big brother Google. Ignore it at your SEO peril.