SERVICES

Channel
Management

Accelerate your Youtube success with
this turnkey solution that includes strategic
day-to-day oversight for 1-3 years.

Global Breadth

Touchstorm has just under 100 employees in 22 countries. We’re spread across five continents, where native speakers manage brand channels in 28 languages.

We’ve also created a Global Brand Consistency Tool that removes the manual work needed to compare elements like avatars, header images, and thumbnails, so you can see your brand’s consistency across all of your brand YouTube channels at once. Use the Tool »

Channel Services Snapshot

We offer full channel management services to provide your brand with sustained performance, growth and positioning.

Comment Monitoring

Comment Audit and Clean-Up
Comment Monitoring Strategy
Comment Blocking and Filtering
Comment Response and Engagement
Daily Comment Monitoring

Global Channel Strategy

Global Channel Architecture
Tackling Language Issues

Competitive Monitoring

Competitive Assessment
Content Cadence
Likeability Tracking

Channel Performance vs. Primary Competitors

Category Top 10% Analysis

Reporting and Recommendations

Channel Audit and Improvement Plan
YouTube Search Keyword Rankings
Monthly Channel Performance Reports

Monthly YouTube Organic Share
of Search Reports

Monthly Content Tracking Reports
Biannual State of the Business Meeting

Monthly Overall Share of Voice on YouTube Reports

Organic Campaign Uplift Reports

Business Improvement

Data, Insights, and Improvement Strategies from Senior Brand Strategist

Goal Development Against Competition
Monthly Bulletins
Business Consulting and Strategy Development

Lunch and Learns, Webinars, Live Learning Events

Access to Research

Content Strategy

Playlist Strategy
Engagement Calls-to-Action Strategy
Topic Finder Strategy
Product Review Programs
Video Editing for eCommerce

YouTube Media Strategy

Custom Network Creation
Media Planning and Buying

Social Video

Social Network Video Planning

Talent Strategy

Talent Advice
Talent List
Talent Negotiation
Campaign Strategy and Design
Campaign Monitoring and Reporting
Content Distribution

Advertising Strategy

Budget Planning (for goals)
Pre-roll to Discovery Proportion Strategy
Skippable and Non-skippable
Best Ad Lengths

Media Plan (Provides Perspective for
Media Agency Recommendations)

Ad Placement, Monitoring, and Constant Campaign Optimizations

Reporting

Touchstorm Delivers
Guaranteed Results

Industry thought leaders in charge… ground-breaking optimization practices… our Touchstorm DATAlabs analytics platform… experience across a wide range of brand categories… a team of global YouTube-certified professionals proficient in 13 languages… proprietary data that cracks the code on exactly what works… We deliver the views every time at a fraction of the cost paid.