SERVICES
Channel
Management
Accelerate your Youtube success with
this turnkey solution that includes strategic
day-to-day oversight for 1-3 years.
Global Breadth
Touchstorm has just under 100 employees in 22 countries. We’re spread across five continents, where native speakers manage brand channels in 28 languages.
We’ve also created a Global Brand Consistency Tool that removes the manual work needed to compare elements like avatars, header images, and thumbnails, so you can see your brand’s consistency across all of your brand YouTube channels at once. Use the Tool »
Channel Services Snapshot
We offer full channel management services to provide your brand with sustained performance, growth and positioning.
Contact us to build a custom combined or group of individual services to achieve your brand KPIs.
Channel Optimization
- Branded Channel Art Elements
- Customized “About” Tab
- Channel Subscription Callouts
- Channel Homepage Development
- Fully Updated Channel Access and Security
- Optimized Channel-Wide Settings
- Accurate English Closed Captioning
- Organized Brand Ad Library
- Content Features
Comment Monitoring
- Comment Audit and Clean-Up
- Comment Monitoring Strategy
- Comment Blocking and Filtering
- Comment Response and Engagement
- Daily Comment Monitoring
Global Channel Strategy
- Global Channel Architecture
- Tackling Language Issues
Competitive Monitoring
- Competitive Assessment
- Content Cadence
- Likeability Tracking
- Channel Performance vs. Primiary Competitors
- Category Top 10% Analysis
Reporting and Recommendations
- Channel Audit and Improvement Plan
- YouTube Search Keyword Rankings
- Monthly Channel Performance Reports
- Monthly YouTube Organic Share
of Search Reports
- Monthly Content Tracking Reports
- Biannual State of the Business Meeting
- Monthly Overall Share of Voice on YouTube Reports
- Organic Campaign Uplift Reports
Business Improvement
- Data, Insights, and Improvement Strategies from Senior Brand Strategist
- Goal Development Against Competition
- Monthly Bulletins
- Business Consulting and Strategy Development
- Lunch and Learns, Webinars, Live Learning Events
- Access to Research
Channel Growth and Daily Management
- YouTube Certified Staff
- Optimized Video Titles and Metadata
- Customized Engagement Calls-to-Action
- Annotation and Info Card Optimization
- Playlist Development and Optimization
- Channel Page Optimization
- Collaboration with Your Other Agency Partners
- 100% Improvement on Share of Organic Search
Content Strategy
- Playlist Strategy
- Engagement Calls-to-Action Strategy
- Topic Finder Strategy
- Product Review Programs
- Video Editing for eCommerce
YouTube Media Strategy
- Custom Network Creation
- Media Planning and Buying
Social Video
- Social Network Video Planning
Talent Strategy
- Talent Advice
- Talent List
- Talent Negotiation
- Campaign Strategy and Design
- Campaign Monitoring and Reporting
- Content Distribution
Advertising Strategy
- Budget Planning (for goals)
- Pre-roll to Discovery Proportion Strategy
- Skippable and Non-skippable
- Best Ad Lengths
- Media Plan (Provides Perspective for
Media Agency Recommendations)
- Ad Placement, Monitoring, and Constant Campaign Optimizations
- Reporting
Touchstorm Delivers
Guaranteed Results
Industry thought leaders in charge… ground-breaking optimization practices… our VideoAmigo analytics platform… experience across a wide range of brand categories… a team of global YouTube-certified professionals proficient in 13 languages… proprietary data that cracks the code on exactly what works… We deliver the views every time at a fraction of the cost paid.
